By Zak Mir | Wednesday 8 July 2015
Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.
Apparently one of the keys to business success in the early 21st century, and in a deflationary environment is to specialise in a niche market – something which means that if you play your cards right you have pricing power, and hence can resist the ravages of falling prices. Fevertree Drinks (FEVR) could be one example of a company that can do this.
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