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Wednesday 15 August 2018 | ShareProphets: The one stop source for breaking news, expert analysis, and podcasts on fast-moving AIM and LSE listed shares


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End July performance update: start of 2018 shorted AIM shares

2018-08-07 10:25:54

Early this year we showed Shorted AIM shares at the start of 2018. After the latest month, how's performance?...

Table of shorted AIM shares - week to 13/07/2018

2018-07-14 04:28:52

From the FCA's spreadsheet of short positions required to be disclosed to it, the following shows the shorted AIM shares with positions from 2017 and thus far in 2018 (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

Purplebricks: prelims more reason to remain short

2018-07-07 12:09:24

Prelims from Purplebricks (PURP), announced on Thursday, did nothing to persuade me that the shares are not an outstanding short.

Purplebricks – the only reason the shares have not completely crashed is it is hard to borrow stock

2018-07-05 15:29:44

If Neil Woodford wants to make a few friends, as I sense right now he has none at all, he should put his stock in Purplebricks (PURP) up for borrow. Then at least the bears would like him. Because right now there is almost no borrow and the cost of shorting this company is c25% per annum which is a real deterrent. If there was some borrow these shares would halve at once after today’s shockingly bad results.

Purplebricks – a smokescreen ahead of Godawful results in the land of the deluded dope fiends (Canada)

2018-07-02 01:43:10

The Canadian economy and housing market is tanking, in part thanks to the crackpot socialist policies of its preposterous PM Justin Trudeau. Dope is now legal thanks to the only PM in the world who makes Theresa May look half competent but if you lived in Canada you’d need to be on drugs.  What better place & time to spunk £45 million on buying a cash guzzling estate agency? Step forward Purplebricks (PURP) keen to distract us all from what will be Godawful full year numbers announced later this week.

Purplebricks, with results next Thursday remains a strong sell at 329p

2018-06-30 21:41:28

Purplebricks (PURP) is due to report its results for the year to April 30th next Thursday and has promised more detailed guidance than that which was given at the time of the Axel Springer investment in March.

Eight is the Magic Number for Purplebricks but it ain’t getting close

2018-06-30 02:13:17

Another day and another expose of the failing Australian business of Purplebricks (PURP) appears. Remember that bulls need Purplebricks Oz to switch from heavy losses to profit if forecasts are to be met. It just does not look likely. In the latest expose from the AFR we learn:

Table of shorted AIM shares - week to 29/06/2018

2018-06-30 01:06:15

From the FCA's spreadsheet of short positions required to be disclosed to it, the following shows the shorted AIM shares with positions from 2017 and thus far in 2018 (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

Purplebricks says that it doesn’t bully Aussie staff as agents continue to quit

2018-06-26 03:07:56

Amid reports that Purplebricks (PURP) in Australia is suffering large scale staff losses as sales collapse and thus commissions dry up – true commissery – the company now faces allegations of bullying and that that it has created a “toxic” work environment.  The AFR reports today:

Table of shorted AIM shares - week to 22/06/2018

2018-06-22 23:25:19

From the FCA's spreadsheet of short positions required to be disclosed to it, the following shows the shorted AIM shares with positions from 2017 and thus far in 2018 (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

Purplebricks Aussie Business is failing and shrinking

2018-06-21 00:14:23

A leading Australian Newspaper has revealed that “broke” estate agents are quitting Purplebricks (PURP) in Oz in droves as the market slows. They claim the business model is flawed. Maybe as the UK residential market slows similar cracks will appear here.  Remember Aussie growth is one way Purplebricks claims it will start to move out of the red in a material fashion. Perhaps not. The AFR reports:

Purplebricks – problems with property management? When will it fess up?

2018-06-12 03:04:13

I noted in a bearcast last week that the lack of a year end trading statement from Purplebricks (PURP) as has in the past been its wont – was a bad sign. If it had any good news at all to mention after the profits alert in march it would have told us about it. Instead silence.  Well a source close to the company say one bit of news it could have released is, er more bad news.

Purplebricks & Ticking Timebombs

2018-05-14 02:01:59

At last month’s UK Investor Show I grumbled about the difficulties of being short in the current fraud-friendly climate in which fundamental analysis seems way down the pecking order of share picking criteria and suggested that unless it can be shown that a company is in imminent danger of going bust (Carillion, for example) shorting right now is an uphill battle. I might have added that shorting a name where there is a small free float is also a dangerous game. Which brings me back to Purplebricks (PURP).

Is PurpleBricks set to repay millions?

2018-05-08 07:14:49

If you have paid hundreds or thousands of pounds up front to an agent (or been signed up to a loan agreement to defer payment – especially without your knowledge) and have little or nothing to show for it, this article is for you.

Purplebricks being investigated for misleading Aussie customers (again!)

2018-05-01 05:28:00

The UK regulators seem loathe to take action but having been fined last month for misleading customers in Australia it seems that Purplebricks (PURP) is in the soup once again down under. Why don't UK authorities take action too asks Chris Wood in his cracking UK Investor Show video out today HERE. Meanwhile the AFR reports:

Explosive Purplebricks Video from UK Investor Show - Estate Agent Chris Wood blows the lid

2018-05-01 00:25:36

This may say Minoan on the video but it is not. Yet another P45 for Darren Atwater. Instead it is Cornish Estate Agent Chris Wood who has disregarded two bully boy lawyers letters and blows the lid on Purplebricks (PURP).

Purplebricks expose lined up for UK INvestor - Chris Wood not scared by legal threats & joins the speaker line up

2018-04-17 02:45:08

Cornish Estate Agent Chris Wood has exposed numerous of the sharpish practices employed by Purplebricks (PURP) on his own blog and we have republished his incredibly detailed analysis HERE. For his troubles Purplebricks has on several occasions sent him stiff lawyers letters in an attempt to gag him. Now he will blow the lid on much more as our final speaker at UK INvestor Show on Saturday.

Purplebricks: new German money should not distract from warning on revenue; sell at 330p

2018-04-14 05:15:12

Shares in Purplebricks (PURP) have had a good run of late, hitting 355p the other day, just a fraction shy of the price at which the German firm Axel Springer invested £125 million on the 26th of last month. Don't lose heart my fellow bears...

Axel Springer invests £125 million but Purplebricks bosses are dumping shares as it issues profits alert

2018-03-26 03:53:11

The good news for Neil Woodford and the other saps who own Purplebricks (PURP) shares is that German media conglomerate Axel Springer has invested £125 million at 360p - a material premium to thge recent VWAP. But then there is the bad news...

Purplebricks shares have tanked - what is going on? A cue for Neil Woodford to top up?

2018-03-21 01:45:10

In days gone by Britain's most conceited fund manager Neil Woodford would have noted how shares in Purplebricks (PURP) have slumped from 440p to c300p in just over three weeks and because Nomates always knows better than the market he would have topped up his holdings. But cash is a tad tight for Neil so he has not done so yet. Maybe he will indeed extend his fund's overdraft and catch another knife? But why are the shares tanking. I suggest you ask RICS.

Table of shorted AIM shares - week to 16/03/2018

2018-03-17 02:33:13

From the FCA's spreadsheet of short positions required to be disclosed to it, the following shows the shorted AIM shares with positions from 2017 and thus far in 2018 (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

Purplebricks responds to damning Jeffries report but not convincingly

2018-02-02 01:48:16

Purplebricks (PURP) shares continue to tumble despite it attempting to attack a damning report out late yesterday from broker Jeffries which claims to show that the company may have been lying. The Purplebricks response , a denial, simply does not convince.

Purplebricks - what does Google tell us? It is not something that makes me any less bearish

2018-01-25 01:36:23

I'm not entirely sold on the validity of Google Trends data, not least because the top result when you enter the search term "Purplebricks" is generally not the Purplebricks (PURP) website.  In fact, the Purplebricks website is generally quite a long way down the list.  That's just because other companies are paying up for the search term, perhaps attempting to leverage the company's highly successful (and controversial) TV advertising campaign. However, I pulled together a few of the trends, by geography, over time in the hope it might show something, and I think these graphs should raise a few concerns for the bulls.

Purplebricks - Scottish House Move attack ad

2018-01-16 03:05:48

North of the Border, is going after Purplebricks (PURP) big time. Its homepage boasts that it will undercut Purplebricks by £750 and carries a stream of dismal reviews from for its larger rival. Then it really goes on the attack as you can see below.

Purplebricks - AllAgents stands up to fascist lawyers letters and starts publishing real reviews again... and they are damning

2017-12-19 06:00:38

Bravo The leading independent review site of Estate Agents is ignoring fascist lawyers letters from Purplebricks (PURP) and has just re-started publishing reviews of the crummy online estate agent, good and bad. Natch Purplebricks is still insisting that the reviews are bogus without providing any evidence at all and boy are some of the reviews bad as you can see below. In the end companies offering a socking service will - however much they spend on TV advertising - go under. Purplebricks shares remain a stonking sell.

What Ryan Dinsdale tells you about how Purplebricks insiders see the share price going

2017-12-19 03:43:31

Yesterday it was announced that Ryan Dinsdale, the CEO of Purplebricks Australia, on 13 December 2017 exercised options over 40,000 Ordinary Shares in Purplebricks PLC (PURP) at £1.29 each and subsequently sold 40,000 Ordinary Shares at £3.65 each. So what you say.

Table of shorted AIM shares - week to 24/11/2017

2017-11-24 23:50:15

From the FCA's spreadsheet of short positions required to be disclosed to it, the following shows the shorted AIM shares with positions from 2016 and thus far in 2017 (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

AllAgents crowdfund fails, Purplebricks fascist lawyers have won...

2017-11-23 04:53:37

I am rather disappointed in the management of the UK's leading independent review site - they have let us all down. They sought to raise £50,000 to allow them legal support against fascist lawyers letters from Purplebricks (PURP) which demanded bad reviews be taken down.

Purplebricks - Woodford in for a penny, in for a pound

2017-11-21 01:20:00

A TR-1 released by AIM-listed Purplebricks (PURP) reveals that Woodford Investment Management - the stamping ground of former idol Neil Woodford - has been piling in to buy more shares in the light of recent weakness in the share price. Is it good news for Purplebricks? I fear not.

Reviews site AllAgents has raised £40,615 - needs another £9,385 by 12.30 PM Tuesday to fight Purplebricks in court, please help

2017-11-20 01:17:28

I have already donated to the crowdfunding appeal of but will make another donation today. And I ask that you consider doing so to and encouraging others to chip in. You may remember that Purplebricks (PURP) sent fascist lawyers letters to demanding it remove bad, but genuine, reviews from its website.

Table of shorted AIM shares - week to 10/11/2017

2017-11-11 02:58:50

From the FCA's spreadsheet of short positions required to be disclosed to it, the following shows the shorted AIM shares with positions from 2016 and thus far in 2017 (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

Table of shorted AIM shares - week to 27/10/2017

2017-10-28 00:34:15

From the FCA's spreadsheet of short positions required to be disclosed to it, the following shows the shorted AIM shares with positions from 2016 and thus far in 2017 (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

Purplebricks America - is this not a tad misleading?

2017-10-20 05:59:19

To be fair, just a month and six days after launching in the USA Purplebricks (PURP) appears to be gaining some traction. Already it lists 1,460 apartments for sale in Los Angeles so folks are at least using it. Perhaps they like the claims made on the website

Another shocker from Crowdcube, another nail in the coffin for Purplebricks

2017-10-18 02:23:51

Yesterday I flagged up the crazy valuation of and how, egged on by some misleading marketing, it had managed to raise large sums on crowd funding website Crowdcube. Thus it now has cash - which it will burn fast on its flawed business model - but which will put even more pressure on prices and volumes at Purplebricks (PURP). Sadly it is not an isolated case. Meet I Am The Agent Limited.

To be censured by the ASA once is understandable but FOUR times looks like carelessness - Purplebricks!

2017-10-18 00:54:11

I apologise to another Anglo-Irishman for the misquote. The advertising watchdog the ASA has for the fourth time in 18 months slammed Purplebricks (PURP) for lying to potential customers. Let's bve clear: companies with a good product can afford to tell the truth. Natch Purplebricks says it has changed its adverts and there is nothing to worry about. But that is on just two days data....

Purplebricks - that race to the bottom: meet & flog your house for £99

2017-10-16 03:44:23

Will Purplebricks (PURP) ever generate real profits from its UK Business? No. I have noted before that its business model is flawed and one reason is the race to the bottom on pricing. Meet the UK's 18th largest estate agent,, and flog your house for just £99.

Purplebricks - what is really going on? More from heroic Chris

2017-10-06 01:00:24

Yesterday we ran the gutsy response of Estate Agent Chris Wood to a fascist lawyers letter sent by Schillings on behalf of Purplebricks (PURP) in an attempt to gag him. We are not afraid of the wankers at Schillings having seen them off before when they tried to gag me on behalf of the fraudsters at Quindell (QPP). So let's hear more from heroic Chris. Below he explains why a LPE is certainly not always an E and the idea of portal juggling. Anyone owning these shares is bonkers or Neil Woodford or both. Over to Chris....

Purplebricks bullies another critic with fascist lawyers letter from Schillings but Chris Wood bites & fights back

2017-10-05 04:03:59

Having received a fascist lawyers letter from heavyweight lawyers Schillings myself I know that it can be quite intimidating. Mine (HERE) was on behalf of the fraudsters Quindell (QPP) and I told Schillings that I would "see you in Court bitchez." I knew Quenron would not dare go through a disclosure process. Estate Agent Chris Wood is armed with the same knowledge and has thus responded robustly to a missive on behalf of Purplebricks. I have chatted to Chris at length today and, as someone convinced, that Purplebricks is a zero I am happy to republish the missive from Schillings  and the response of Chris which adds mountains of evidence to the fact that Purplebricks is a can of worms which is spending ever greater sums trying to gag critics with fascist missives from expensive lawyers. Over to Chris:

BREAKING: Concha shows the race to the bottom that will destroy Purplebricks

2017-10-04 02:37:27

This website has never been a great supporter of Concha (CHA) but the Chris Akers vehicle has today announced an investment which shows you that Purplebricks (PURP) is heading for oblivion. Its "disruptive" business model is going to get disrupted and here is one reason why. 

Purplebricks: Thoughts on Trading Update

2017-09-30 23:14:01

Purplebricks (PURP) trading statement released on Friday was characteristically short on detail and did little to justify its sky-high valuation.

Purplebricks...and another thing

2017-09-20 01:56:37

An eagle eyed reader flags up another matter relating to Neil "nomates" Woodford's next disaster, that is to say Purplebricks (PURP) which, in light of the latest shocking revelations today, is a zero in waiting as I explained HERE.

BREAKING: Purplebricks - the Dynamite reviews it is utterly desperate you do not see: SELL Target price 0p

2017-09-20 00:03:09

These are the genuine reviews on that Purplebricks (PURP) has attempted to ensure that you do not see by sending threatening lawyers letters as we exposed yesterday. As you can see they are dynamite and show quite clearly a flawed business model which sees customer after customer ripped off. Word of that is spreading which is why this company will NEVER make a profit and will sooner or later run out of money and go bust. The shares are a sell at 380p - target price 0p. Now read on and wonder why folks like Neil "nomates" Woodford and Roger Lawson want to own these shares... PS If Purplebricks wants to threaten me to remove these posts I will take great pleasure in seeing the bitchez in Court.

BREAKING: AllAgents hits out, in formal statement, at Purplebricks for trying to suppress genuine reviews of its shoddy service

2017-09-19 04:31:34

Earlier I revealed how the UK's largest independent reviewer of Estate Agents had blocked Purplebricks (PURP) after it threatened legal action if continued to carry reviews of its shoddy services which were anything other than flattering - 71 (half) of the reviews were bad and Purplebricks demanded they be removed. Now Allagents has upped the ante with a formal statement which reads:

Sell Purplebricks

2017-09-19 00:12:47

This was written before TODAY's SHOCKING EXPOSE. Despite falling 25% from its August high Purplebricks (PURP) has been a spectacular investment for practically everybody involved in its brief four-year history. 

BREAKING: Purplebricks fascist lawyers letters backfire as it's blocked from

2017-09-19 00:11:30

With 300,000 reviews, is the UK's largest independent site for independent reviews of Estate Agents by Customers. It has just taken the unprecedented step of not allowing Purplebricks (PURP) reviews because the AIM listed company was trying to "game" the system by using fascist lawyers letters. That tactic has now backfired in a spectacular fashion.

BREAKING: Purplebricks - bogus internet reviews on Trustpilot as it launches in the USA

2017-09-17 02:45:16

A questionable business model,shocking revelations on Watchdog, very murky management CVs exposed HERE, a complete lack of profits, a sky high valuatione, endorsements from shareholders "nomates" Neil Woodford and Roger Lawson as well as being tipped in the Godawful Midas Column in today's MoS- what could possibly go wrong for Purplebricks (PURP)? To justify its most recent keep the lights on fund raise it had to promise a new expansion strategy. And so on Friday it announced a US Launch. Natch it starts off with patently bogus internet reviews as you can see below. The Yanks are so dumb they will not notice will they?

SHOCKER: Corporate Failures and Censures - the red flags at Purplebricks you ignore at your peril

2017-09-14 00:18:27

Neil Woodford, Paul Scott and the man who compares himself to Warren Buffett, Roger Lawson, have no doubt done full due diligence on the manangement at Purplebricks (PURP), notably its founders, the Bruce brothers. Or maybe not...

Purplebricks - a couple of charts: what do the analysts fear is happening?

2017-09-11 08:32:53

Nomates Woodford trainwreck in waiting Purplebricks (PURP) has not officially warned the market that it will not meet forecasts. However have a butchers at these two charts from Bloomberg...

New Bulletin Board Moron of the Week contest - sponsored by Roger Lawson endorsed Purplebricks: Prize the right to fire Darren Atwater

2017-09-03 02:14:23

Sometimes for routine incompetence but more normally for attempting to publish the sort of money tree worship inspired fake news that should be the preserve of the BBC and the Guardian, pizza hardman Darren Atwater gets fired at least once a week by ShareProphets. Naturally he is reinstated almost immediately. The winner of this week's BBM Contest gets to fire Darren next Monday by mail or in person. What a prize!

LSL buys into Yopa. Bad news for PurpleBricks, or bad news for traditional Estate Agents?

2017-09-03 02:05:10

One RNS caught my eye amongst the plethora of after-hours announcements on Friday evening. At 6.05pm AIM-listed LSL Property (LSL) was pleased to announce (so why at 6.05pm on a Friday?) a strategic investment in an online hybrid estate agent

My top four short-able shorts in London

2017-08-28 07:04:57

It is all very well saying that tiddly little companies like Advanced Oncotherapy (AVO) or Eden Research (EDEN) are worthless cash guzzling frauds heading for 0p but they are just very hard to short. That both stocks will hit zero is a given. In the end frauds always run out of other people's money. What you want are stocks you can short which look almost certain to collapse. And right now you need them badly as a hedge. A hedge against what?

Reader Comment of the day - Roger Lawson has new smelly "friends" but needs a lesson in stockmarket basics

2017-08-26 00:11:40

It seems that Roger Lawson of Globo and blinkx fame is not impressed by my suggestion that he is a bull of Purplebricks (PURP) and that it might therefore somehow be jinxed. But in a couple of after the pubs opened O'clock comments here last night he focusses the mind on what a select group he himself belongs to.

The Nomates Neil Woodford 2001 excuse/defence - it's just a Maginot line

2017-08-25 00:55:46

It is quite amazing to see just how few friends fund manager Neil Woodford has in the City these days. It is almost as if I am starting to feel that he is a kindred spirit. Neil, how about we have a joint Square Mile Christmas party for all of our friends in a telephone kiosk somewhere? The vast fees Nomates has charged for delivering three years of dismal underperformance do not play well but it is the arrogant insistence that Mr Market is always wrong because Nomates knows better that has unleashed such waves of schadenfreude after his latest disasters. But he still has one or two defenders who say "aha remember 2001" - but this Maginot defence does not wash.

Purplebricks priced for perfection; Sell at 431p

2017-08-19 01:26:14

I wrote about the red flags at Purplebricks (PURP) two weeks ago and promised to return to the subject but was distracted by the Telit (TCM) fiasco last week - on that matter I must urge anyone interested to listen to Tom Winnifrith's bearcast yesterday. I challenge anyone to listen and NOT to wnat to go short. But back to Purplebricks.

Purplebricks Is it time to Sell at 470p or Buy the Watchdog blip. I am leaning to the Former.

2017-08-06 03:44:56

I wrote recently that I wouldn’t want to be short Fevertree (FEVR) or Purplebricks (PURP) on the basis that clearly crazy valuations have a habit of getting crazier.

Matt Earl, The Dark Destroyer says Purplebricks denial does not wash

2017-08-03 01:09:44

Infamous short seller Matt Earl, aka the Dark Destroyer, has gone to war with Purplebricks (PURP) questioning its absurd valuation and also its response to last night's hatchet job on the BBC Watchdog programme. Earl notes:

Purplebricks – What is really going on?

2017-04-14 01:39:35

Purplebricks (PURP) is one of a raft of new-breed estate agency companies making some bold and questionable claims in the property market at present but how many of these claims stand close scrutiny and are they even trading within the law?

Table of shorted AIM shares - week to 31/03/2017

2017-04-03 00:40:00

From the FCA's spreadsheet of short positions required to be disclosed to it, the following shows the shorted AIM shares with positions from 2016 and thus far in 2017 (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

I remain bearish on Purplebricks going into 2017

2016-10-31 01:11:10

So far I have been wrong about Purplebricks (PURP), but despite that I still view it as over-valued at the moment.

Table of shorted AIM shares - week to 21/10/2016

2016-10-22 03:30:09

From the FCA's spreadsheet of short positions required to be disclosed to it, the following details the shorted AIM shares at the end of this week (by net short position %) - and if this position has increased (red), reduced (green) or remained unchanged (black) since last week...

Purplebricks – now Old Mutual heading for the exit?

2016-07-28 01:02:28

We spotted that that the Chief Marketing Officer of AIM-listed Purplebricks (PURP) had been beating a hasty retreat the other day, selling £341,000 worth of shares acquired from the exercise of options almost as soon as the certificate arrived. But it seems that Old Mutual had a similar idea.

Purplebricks – Chief Marketing Officer dumps £341k worth of shares - Great call pal

2016-07-25 06:03:49

AIM-listed Purplebricks (PURP) only joined the Casino in December and today it was announced that its Chief Marketing Officer dumped 243,618 shares at a price of 140p – worth a shade over £341,000 – last Friday.

Purplebricks – full-year results, increased loss… but Australia here it comes!

2016-06-16 03:00:47

Purplebricks (PURP), the hybrid online and 'local property expert'-based estate agent, has announced results for its year ended 30th April 2016, noting that “we continue to scale and anticipate that the UK business will move into profit in the current financial year” and that it is to launch in Australia. With the shares currently slightly lower, at 130p, in response, the following reviews…

Purplebricks – it reckons “Strong trading through H2”, so why are the shares lower?

2016-05-11 05:40:27

December-listed on AIM ‘hybrid’ estate agency combining online with local property experts, Purplebricks Group (PURP) has announced a trading update headlined “Strong trading through H2”. The shares are though currently approaching 6% lower, at 164.75p, in response. Hmmm…

Purplebricks Group – interim results, how much sales & marketing cost needed?

2016-01-26 08:25:31

December addition to AIM, estate agent combining online with local property experts, Purplebricks Group (PURP) has announced results for the six months ended 31st October 2015…

Purplebricks foundations look very shaky

2016-01-03 09:58:48

Purplebricks (PURP) floated on AIM during the middle of last month, but its valuation looks on the high side to me.

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