Latest Views & News

AO World = An Opportunity Which Only Really Looks Disastrous (for shareholders)

By Chris Bailey of Financial Orbit | Monday 12 January 2015


Disclosure: The author has a short position in one or more of the shares mentioned. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.


Tom W has already mentioned a certain Mr Rose earlier today but it is another one of his chairmanship that particularly interests me today and that is at AO World (AO.). I looked at the self-styled ‘leading European online retailer of electrical products’ a few weeks ago and concluded that it would ultimately prove to be a car crash for investors based on an excitable valuation today in a sector with growth but ultimately wafer-thin margins and a high level of competition. 


Filed under:



Subscribe to our newsletter

Daily digest of our latest stories.



Search ShareProphets

Market News

Complete Coverage

Recent Comments

That Was the Week that Was

|