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The Mission Marketing Group - is a profit warning an appropriate time to try to amuse?

By Steve Moore | Wednesday 10 July 2013


Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.


AIM-listed, UK marketing communications and advertising group Mission Marketing (TMMG) has a penchant for the eccentric in terms of word choices in its company announcements – for example, noting in its last results statement “call us quakebuttocks if you will, but our focus will remain on debt management, expertise enhancement and concinnity”, the one before that; (we) remain, barring undue gallifragging, optimistic for the future and the outturn for this year and beyond” and the one prior to that; “we are predicting an exciting year for the missiontm, if not quite a lollapalooza”. However, today’s eccentricity is unlikely to generate any amusement in shareholders – with the shares currently trading more than 13% lower at 22.75p.



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