From £6.99 per month
ShareProphets
The one stop source for breaking news, expert analysis, and podcasts on fast-moving AIM and LSE listed shares

MINDING THE LSE’S BUSINESS

Join for as low as £6.99 per month

With ShareProphets’ membership, you receive:

• All premium articles

• Tom Winnifrith’s Bearcast

• Access to all the entire nearly 10 year archive

• ShareProphets Daily Newsletter

WPP is Arsenal

By Chris Bailey | Friday 2 March 2018


Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.


Back in August I wondered if advertising behemoth WPP's (WPP) name stood for 'What Profit Progression'. Well I got that bit correct judging by yesterday's results which were truly shabby with like-for-like full year revenue declines, a pulling back of medium-term growth hopes and rather desultory profit progression. No wonder the shares were down 8%, apparently their worst day this century. That hardly reflects the zip of the 'Mad Men' view of the advertising industry, more the drudgery of a new world where the big corporations are probing and prodding more their advertising spend.

You must be a registered member to read this story
ShareProphets is reader-supported journalism

Join us for free and gain access to three articles per month

Or become a member starting at £6.99 per month for all articles, the Bearcast, and our seven year archive.


Filed under:



Subscribe to our newsletter

Daily digest of our latest stories.



Search ShareProphets

Market News

Complete Coverage

Recent Comments

That Was the Week that Was

 

CTAI

Catenai – monster dilution

Time left: 18:47:19