Hostmore – argues “elevating our positioning”, but how effective is it going to be against current headwinds?
By Steve Moore | Wednesday 9 November 2022
Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.
UK hospitality business comprising cocktail-led bar and restaurant brand '63rd+1st', fast casual dining brand 'Fridays and Go' and American-themed 'Fridays', Hostmore (MORE) has announced “a major new marketing campaign for its Fridays brand”, emphasising “in an environment where consumers are putting more thought into where they spend their money, we recognise the importance of elevating our positioning”. Really?
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