By Malcolm Stacey | Sunday 2 November 2014
Stop Losses are the opposite of high targets. You decide, when buying a share, exactly how much you're prepared to see it fall in value before you let go. This is your 'stop loss'. When it reaches that level, you don't wait for a possible bounce-back, you act firmly, take your money and run. Stop losses prevent you fretting too much if things start to go wrong. It's not entirely foolproof as the company in question could be suspended unexpectedly on the Stock Exchange before your low point is reached.
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